5 - H&R BLOCK
H&R Block is an American tax preparation company operating in Canada, the United States, and Australia.
Email Marketing Template
We utilized their existing brand to combine a fintech look with minimalist yet personable art direction. We created a modular system to generate automated marketing emails.
My goal in this project was to define and create a system of content modules for email campaigns.
My Role
︎︎︎ Digital & System Design
︎︎︎ Template Automation
Client: H&R Block
Creative Direction: Jason McCann / Karen Starc
