H&R Block is an American tax preparation company operating in Canada, the United States, and Australia.

Email Marketing Template
We utilized their existing brand to combine a fintech look with minimalist yet personable art direction. We created a modular system to generate automated marketing emails.

My goal in this project was to define and create a system of content modules for email campaigns.

My Role
︎︎︎ Digital & System Design

︎︎︎ Template Automation

Agency: Gale Partners
Creative Direction: Jason McCann / Karen Starc