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European Wax Center
The Warm Weather 2022 Campaign:
“After two long years of waiting, guests can finally take full advantage of summer as pandemic restrictions ease. They are ready to step out, feeling unapologetically confident to take back control of their daily, life, habits, rituals, as well as indulge in some much needed self-care. Guests are going BIG with this summer.”
My Role
︎︎︎ Digital & System design
Agency: Critical Mass
Creative Direction: Jon Ehrlich
Copy writer: Molly Learner












